Finding insider trades…Reading each Form 4…Adding them up…
VFCV F Corp
Insider trades (Form 4)
Directors, top managers and anyone owning more than 10% of a company must report every time they buy, sell or receive its shares, within two business days, on a Form 4. Here is what V F's insiders did over the last year, and what each kind of trade means.
Bought on the open market$1.3M3 trades by 2 people
Sold on the open market$00 trades by 0 people
Sales that were planned ahead–made under a pre-set trading plan (Rule 10b5-1)
Filings read30the newest 30 of 42 in the last year
Buying and selling, month by month
Open-market trades only, by value. Tap a month.
DecJanFebMarAprMayJunJulAugSepOctNov
■ above the line: bought · ■ below: sold
Who traded
| Person and role | Bought | Sold | Shares held after | |
|---|---|---|---|---|
| Richard CarucciDirector | $809.6K | – | 356.2K | |
| Bracken DarrellPresident & Chief Exec Officer · Director | $492.8K | – | 1.4M | |
| Brent HyderEVP, Chief Commercial Officer | – | – | 751.1K | |
| Michael Edward PhillipsChief accountant (VP, Chief Accounting Officer) | – | – | 55.7K | |
| Jennifer S. SimEVP, CLO and Corp Secretary | – | – | 191.5K | |
| Paul Aaron VogelChief financial officer (Exec. Vice President and CFO) | – | – | 385.5K | |
| Abhishek DalmiaChief operating officer (EVP, Chief Operating Officer) | – | – | 665.7K | |
| Mindy F GrossmanDirector | – | – | 31.8K | |
| Kirk TannerDirector | – | – | 31.8K | |
| Juliana L ChuggDirector | – | – | 107.4K | |
| Alex ChoDirector | – | – | 40.1K | |
| Carol L RobertsDirector | – | – | 47.5K | |
| Clarence JR OtisDirector | – | – | 68.3K |
Every trade (36)
- Nov 2, 2026Shares kept back to pay taxBrent Hyder · EVP, Chief Commercial OfficerWhen share pay vests, the company keeps some shares to cover the tax bill. Not a decision to sell. Form 4−233,136 sharesat $18.97 = $4.4Mowns 751,058.286 after
- Sep 25, 2026Received shares or options as payMark Samuel Hoplamazian · DirectorA grant from the company as part of their pay, not a purchase. (Phantom Stock-d) Form 4+1,766.784 unitsat $14.15owns 32,777.326 after
- Sep 25, 2026Received shares or options as payMatthew J Shattock · DirectorA grant from the company as part of their pay, not a purchase. (Phantom Stock-d) Form 4+2,208.481 unitsat $14.15owns 45,907.592 after
- Sep 25, 2026Received shares or options as payRichard Carucci · DirectorA grant from the company as part of their pay, not a purchase. (Phantom Stock-d) Form 4+5,300.353 unitsat $14.15owns 106,076.814 after
- Aug 13, 2026Bought shares on the open marketRichard Carucci · DirectorThey paid their own money at the market price. People often watch these most closely. Form 4+20,000 sharesat $14.73 = $294.6Kowns 356,215.152 after
- Jul 31, 2026Bought shares on the open marketBracken Darrell · President & Chief Exec Officer · DirectorThey paid their own money at the market price. People often watch these most closely. Form 4+32,894 sharesat $14.98 = $492.8Kowns 1,402,108.812 after
- Jun 26, 2026Received shares or options as payMatthew J Shattock · DirectorA grant from the company as part of their pay, not a purchase. (Phantom Stock-d) Form 4+1,799.079 unitsat $17.37owns 43,408.415 after
- Jun 26, 2026Received shares or options as payMark Samuel Hoplamazian · DirectorA grant from the company as part of their pay, not a purchase. (Phantom Stock-d) Form 4+1,439.263 unitsat $17.37owns 30,807.556 after
- Jun 26, 2026Received shares or options as payRichard Carucci · DirectorA grant from the company as part of their pay, not a purchase. (Phantom Stock-d) Form 4+4,317.789 unitsat $17.37owns 100,113.967 after
- Jun 9, 2026Bought shares on the open marketRichard Carucci · DirectorThey paid their own money at the market price. People often watch these most closely. Form 4+30,000 sharesat $17.17 = $515.0Kowns 336,042.733 after
- Jun 4, 2026Shares kept back to pay taxMichael Edward Phillips · Chief accountant (VP, Chief Accounting Officer)When share pay vests, the company keeps some shares to cover the tax bill. Not a decision to sell. Form 4−1,613 sharesat $16.41 = $26.5Kowns 55,658.082 after
- Jun 4, 2026Shares kept back to pay taxJennifer S. Sim · EVP, CLO and Corp SecretaryWhen share pay vests, the company keeps some shares to cover the tax bill. Not a decision to sell. Form 4−4,091 sharesat $16.41 = $67.1Kowns 191,464.895 after
- Jun 4, 2026Shares kept back to pay taxBrent Hyder · EVP, Chief Commercial OfficerWhen share pay vests, the company keeps some shares to cover the tax bill. Not a decision to sell. Form 4−20,405 sharesat $16.41 = $334.8Kowns 972,778.341 after
- Jun 4, 2026Shares kept back to pay taxBracken Darrell · President & Chief Exec Officer · DirectorWhen share pay vests, the company keeps some shares to cover the tax bill. Not a decision to sell. Form 4−36,446 sharesat $16.41 = $598.1Kowns 1,363,924.273 after
- Jun 4, 2026Shares kept back to pay taxPaul Aaron Vogel · Chief financial officer (Exec. Vice President and CFO)When share pay vests, the company keeps some shares to cover the tax bill. Not a decision to sell. Form 4−10,246 sharesat $16.41 = $168.1Kowns 385,463.736 after
- Jun 4, 2026Shares kept back to pay taxAbhishek Dalmia · Chief operating officer (EVP, Chief Operating Officer)When share pay vests, the company keeps some shares to cover the tax bill. Not a decision to sell. Form 4−11,351 sharesat $16.41 = $186.3Kowns 665,707.31 after
- May 28, 2026Shares kept back to pay taxMichael Edward Phillips · Chief accountant (VP, Chief Accounting Officer)When share pay vests, the company keeps some shares to cover the tax bill. Not a decision to sell. Form 4−941 sharesat $17.41 = $16.4Kowns 57,271.082 after
- May 28, 2026Shares kept back to pay taxAbhishek Dalmia · Chief operating officer (EVP, Chief Operating Officer)When share pay vests, the company keeps some shares to cover the tax bill. Not a decision to sell. Form 4−36,750 sharesat $17.41 = $639.8Kowns 677,058.31 after
- May 22, 2026Received shares or options as payPaul Aaron Vogel · Chief financial officer (Exec. Vice President and CFO)A grant from the company as part of their pay, not a purchase. Form 4+107,785 sharesat $16.70 = $1.8Mowns 395,709.736 after
- May 22, 2026Received shares or options as payPaul Aaron Vogel · Chief financial officer (Exec. Vice President and CFO)A grant from the company as part of their pay, not a purchase. (FY 2027 Non-qualified Stock Option (Right to Buy)) Form 4+149,266 unitsno price (not a sale)owns 149,266 after
- May 22, 2026Received shares or options as payMindy F Grossman · DirectorA grant from the company as part of their pay, not a purchase. Form 4+11,977 sharesat $16.70 = $200.0Kowns 31,823.455 after
- May 22, 2026Shares kept back to pay taxMichael Edward Phillips · Chief accountant (VP, Chief Accounting Officer)When share pay vests, the company keeps some shares to cover the tax bill. Not a decision to sell. Form 4−323 sharesat $16.54 = $5.3Kowns 37,253.082 after
- May 22, 2026Received shares or options as payMichael Edward Phillips · Chief accountant (VP, Chief Accounting Officer)A grant from the company as part of their pay, not a purchase. Form 4+20,959 sharesat $16.70 = $350.0Kowns 58,212.082 after
- May 22, 2026Received shares or options as payJennifer S. Sim · EVP, CLO and Corp SecretaryA grant from the company as part of their pay, not a purchase. Form 4+71,857 sharesat $16.70 = $1.2Mowns 195,555.895 after
- May 22, 2026Received shares or options as payJennifer S. Sim · EVP, CLO and Corp SecretaryA grant from the company as part of their pay, not a purchase. (FY 2027 Non-qualified Stock Option (Right to Buy)) Form 4+99,511 unitsno price (not a sale)owns 99,511 after
- May 22, 2026Received shares or options as payBrent Hyder · EVP, Chief Commercial OfficerA grant from the company as part of their pay, not a purchase. Form 4+143,713 sharesat $16.70 = $2.4Mowns 993,183.341 after
- May 22, 2026Received shares or options as payBrent Hyder · EVP, Chief Commercial OfficerA grant from the company as part of their pay, not a purchase. (FY 2027 Non-qualified Stock Option (Right to Buy)) Form 4+199,021 unitsno price (not a sale)owns 199,021 after
- May 22, 2026Received shares or options as payAbhishek Dalmia · Chief operating officer (EVP, Chief Operating Officer)A grant from the company as part of their pay, not a purchase. Form 4+161,677 sharesat $16.70 = $2.7Mowns 713,808.31 after
- May 22, 2026Received shares or options as payAbhishek Dalmia · Chief operating officer (EVP, Chief Operating Officer)A grant from the company as part of their pay, not a purchase. (FY 2027 Non-qualified Stock Option (Right to Buy)) Form 4+223,898 unitsno price (not a sale)owns 223,898 after
- May 22, 2026Received shares or options as payBracken Darrell · President & Chief Exec Officer · DirectorA grant from the company as part of their pay, not a purchase. Form 4+395,210 sharesat $16.70 = $6.6Mowns 1,400,370.273 after
- May 22, 2026Received shares or options as payBracken Darrell · President & Chief Exec Officer · DirectorA grant from the company as part of their pay, not a purchase. (FY 2027 Non-qualified Stock Option (Right to Buy)) Form 4+547,306 unitsno price (not a sale)owns 547,306 after
- May 22, 2026Received shares or options as payKirk Tanner · DirectorA grant from the company as part of their pay, not a purchase. Form 4+11,977 sharesat $16.70 = $200.0Kowns 31,823.455 after
- May 22, 2026Received shares or options as payJuliana L Chugg · DirectorA grant from the company as part of their pay, not a purchase. Form 4+11,977 sharesat $16.70 = $200.0Kowns 107,378.733 after
- May 22, 2026Received shares or options as payAlex Cho · DirectorA grant from the company as part of their pay, not a purchase. Form 4+11,977 sharesat $16.70 = $200.0Kowns 40,146.723 after
- May 22, 2026Received shares or options as payCarol L Roberts · DirectorA grant from the company as part of their pay, not a purchase. Form 4+11,977 sharesat $16.70 = $200.0Kowns 47,457.733 after
- May 22, 2026Received shares or options as payClarence JR Otis · DirectorA grant from the company as part of their pay, not a purchase. Form 4+11,977 sharesat $16.70 = $200.0Kowns 68,282.654 after
Read straight from the Form 4 filings V F's directors, top managers and large owners sent to the SEC. Insiders sell for many reasons: taxes, diversifying, planned sales. Buying with their own money is rarer. None of this says whether to buy or sell the shares.